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SAN FRANCISCO (AP) — Which streamer will target password sharing next? The former HBO Max appears ready to make its play. That would bring MAX in line with Netflix and Disney, both of which have taken steps to limit password sharing on their streaming services. Both companies have done so while adjusting prices to make their cheaper ad-supported streaming services more attractive. He made his remarks Monday at a Morgan Stanley technology conference in San Francisco.
Persons: HBO Max, Jean, Briac Perrette, Morgan Stanley Organizations: FRANCISCO, HBO, Warner Bros ., Netflix, Disney, Associated Press Locations: San Francisco
The new service, announced by CEO David Zaslav at a press event Wednesday, will launch May 23 and give consumers access to a large library of programming across Warner Bros. Discovery’s sprawling portfolio: Warner Bros., HBO, HGTV, Food Network, Cartoon Network, TLC and others. The ad-free version will cost $15.99, the price of the company’s existing HBO Max service. Warner Bros. Discovery's forthcoming "Max" streaming service Courtesy of Max“We are a global leader in sports and we are a global leader in news,” Zaslav said. Warner Bros.
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